HeadStart Marketing
Fractional Head of Marketing for SMEs
Senior marketing leadership without the cost of a full-time hire.
Get 15 years of marketing experience, strategic direction and hands-on execution for less than the cost of a junior marketer.
Trusted by organisations including
Marketing leadership that delivers measurable growth
Increased Website Traffic
Delivered traffic growth of 50%+ across multiple brands.
Budget Ownership
Managed multiple marketing budgets exceeding £500,000.
Audience Growth
Built YouTube channels to over 100,000 subscribers.
Brand Launches
Launched apps, services and brands including TopTekkers.
Team Leadership
Managed and developed marketing teams of 10+ people.
Cross-Sector Experience
Legal, Sport, SaaS, Education, Healthcare, Manufacturing and Non-Profit.
Services
Senior marketing support, built around your business
Choose the level of strategic leadership, hands-on support and team direction your business needs right now.
Marketing Strategy
£2,150
“Here's exactly what you should be doing and why.”
- ✓Business objectives
- ✓Market and competitor analysis
- ✓Customer research and profiling
- ✓Messaging and positioning
- ✓Channel identification
- ✓Customer journey mapping
- ✓12-month marketing roadmap
- ✓Content strategy
Fractional Head of Marketing
£1,600 / month
“Senior marketing leadership without a senior salary.”
- ✓1 day per week
- ✓Monthly planning
- ✓Strategy ownership
- ✓Email and social campaigns
- ✓Social media ownership
- ✓Team mentorship
- ✓KPI reporting
- ✓Agency and supplier management
Embedded Marketing Lead
£2,700 / month
“A part-time Head of Marketing.”
- ✓2 days per week
- ✓Team management
- ✓Budget ownership
- ✓Recruitment support
- ✓Campaign oversight
- ✓Weekly meetings
- ✓Department leadership
Growth Partner
£4,300 / month
“An outsourced marketing director.”
- ✓3-4 days per week
- ✓Strategy and leadership
- ✓Performance reviews
- ✓Board participation
- ✓Forecasting
- ✓Quarterly planning workshops
- ✓Full marketing direction
Why Fractional?
Executive-level marketing leadership at a fraction of the cost
Access senior marketing expertise without the commitment and overhead of a full-time hire.
| Option | Typical Annual Cost |
|---|---|
| Junior Marketer | £28,000 – £35,000 |
| Marketing Manager | £45,000 – £60,000 |
| Head of Marketing | £70,000 – £100,000+ |
| HeadStart Marketing | From £19,200 per year |
Why Businesses Choose HeadStart
Executive-level marketing expertise without executive-level costs
Access the experience, strategic thinking and leadership of a senior marketing professional without the overhead of a full-time hire.
15 Years of Experience
Benefit from senior-level expertise gained across legal, manufacturing, healthcare, education, sport, SaaS and non-profit sectors.
Fraction of the Cost of a Full-Time Marketing Leader
Access strategic leadership, planning and execution for less than many businesses spend on an entry-level marketer.
Immediate Impact
No lengthy onboarding or learning curve. Start benefiting from proven marketing expertise from day one.
No Recruitment Risk
Avoid recruitment fees, probation periods, pension contributions and long-term employment commitments.
Strategic & Hands-On
Not just advice. Get strategy, planning, implementation and performance management in one package.
Flexible Engagement
Scale support up or down as your business grows without committing to a full-time salary.
Additional Services
One-off support when you need it
Marketing Audit
£750
- ✓ Website review
- ✓ SEO review
- ✓ Analytics review
- ✓ Content review
- ✓ Social media review
- ✓ Competitor analysis
Content Strategy
£995
- ✓ Content pillars
- ✓ SEO opportunities
- ✓ LinkedIn strategy
- ✓ Editorial calendar
About Richard Redman
I'm a senior marketing leader with more than 15 years of experience helping organisations increase market share, strengthen brand awareness and deliver commercial growth.
Through HeadStart Marketing, I provide SMEs with access to strategic marketing leadership without the overhead of a full-time executive hire.